Much like the dental industry, the real estate market in the UAE is booming. As an increasing number of investors look for lucrative investment opportunities overseas, a number of real estate agencies are springing up to cater to this shift in consumer demand.

Have you ever thought about involving your target audience in a live event where they can actively participate? 

Although the world of content marketing is awash with different formats for engaging your audience, none is quite as interactive as the almighty webinar. 

Webinars are becoming increasingly popular in the marketing world. So popular in fact, that one survey found 95% of marketers consider webinars a vital part of their strategy. 

The We Are Social Global Report is something of an annual event in the digital marketing world. The report explores the evolution of the global digital landscape, outlining the latest digital marketing trends, social media insights, and mobile usage stats. For marketers, this information is invaluable as it helps us to discern what the future holds and use its findings to inform strategic decisions about our digital marketing strategies. 

"Alone we can do so little; together we can do so much." – Helen Keller
The above quote succinctly sums up how teamwork can make a huge difference to what we are able to achieve. Although Helen Keller probably wasn’t talking about working together to pull off successful marketing campaigns, we think it applies just the same.  When brands come together to develop great marketing campaigns, amazing things happen. That’s exactly what Barilla and Spotify did. Barilla’s co-branding campaign with Spotify was an instant success, not to mention it made cooking pasta just as fun as eating it! Okay, almost as fun. 

If there’s one thing we’re sure of, it’s that email marketing certainly isn’t dead. Did you know that there are 3.9 billion daily email users worldwide? Moreover, this number is expected to climb to 4.3 billion by the year 2023. Email marketing isn’t a new concept. It’s been a valuable tool for small and large businesses since the first email marketing blast was sent in 1978.