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Sara Monty

Sara Monty
Writer, teacher, traveller. I'm passionate about language, communicating ideas, and exploring the world around me—while indulging in the expensive hobby of analogue photography along the way. Currently a full-time freelancer, I write about a diverse range of topics including digital marketing, telecommunications, tech, and sustainable travel & tourism.

Recent Posts

10 Digital Marketing Ideas for Fashion Brands in Dubai from YourTarget

[fa icon="calendar'] Oct 1, 2021 12:55:01 PM / By Sara Monty in DubaiFashion

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Dubai is populated with fashion-conscious locals and style-addicted ex-pats. There’s certainly no shortage of great fashion brands in this cosmopolitan city! Whether you’re thinking about opening your own store or you want to modernize your existing one, we’re here to help. 

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Top 5 Fashion Sites in Dubai and the Secret to their Online Presence

[fa icon="calendar'] Sep 27, 2021 5:01:50 PM / By Sara Monty in UAEFashion

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The State of Fashion Industry in UAE and the Middle East: Going Digital

[fa icon="calendar'] Sep 17, 2021 6:21:08 PM / By Sara Monty

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Despite recent regional lockdowns in light of the global pandemic, the fashion industry in the UAE is booming. Digital trends are shaping the retail landscape across the region, most notably with a shift towards eCommerce shopping. 

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5 Reasons Inbound Marketing is Essential for a Car Dealership in Dubai

[fa icon="calendar'] Sep 9, 2021 10:00:00 AM / By Sara Monty

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The way car dealerships market their business has changed. Inbound is the new outbound, which is why car dealerships (along with most other types of business) are switching their tactics to reflect digital trends and shifts in consumer demands. 

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Effective Inbound Marketing Tips for Automotive Dealers via YourTarget

[fa icon="calendar'] Sep 1, 2021 6:44:23 PM / By Sara Monty in UAEAutomotive

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Times have changed. Outbound marketing tactics are no longer the most effective way for automotive businesses to connect with their audience. In the past, it was all about huge billboards, print ads, and commercials on TV. Although these still play a vital role in promoting automotive businesses, there’s a new methodology on the scene: inbound marketing

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